Saving Jumbo
Can tourism help stop the decline in the Elephant population?
I love elephants, and wanted to do something to help their plight, so I explored South East Asia’s elephant community to research this thought leadership article for the Sunday Telegraph.
I met with leading elephant spokespeople throughout India, Laos, Thailand and Cambodia, to discover that elephant tourism, done correctly, is helping to reverse the decline in their population and give them a new place in their respective communities.